Job Description

Overview: 

The Sr SEO specialist plays a vital role in daily task execution to achieve our clients’ goals.The SEO Specialist must possess a nimble and diverse range of talents and capabilities in order to complete each assignment with confidence and finesse. They must also possess a willingness to learn new skills in an ever-evolving industry landscape. 

Role and Responsibilities:

1. Task Management and Ownership:   SEO Specialists must manage assigned tasks efficiently with visibility for key stakeholders in Asana, ensuring timely completion and adherence to instructions provided by Strategists. Specialists must keep Asana due dates current as things change based on urgency communicated by strategists and clients.

The primary tasks Specialists must be able to fulfill are:

1. Content Briefs

2. Keyword Research

3. Competitor Research

4. Technical Audits

5. Reporting Support

6. Any additional task templates as set in Asana as needs occur

7. Strategic Ownership for 1-2 SMB / Mid-Market accounts

8. Senior Specialists also own the client relationship of 1-2 small to medium sized clients. They effectively act as a strategist for these accounts. This includes:

9. Proactive Communication: Effectively communicate with the Strategist team, reporting any challenges or requirements during the execution of task assignments in order to fulfill the tasks successfully

10. Time Management: For specialists, no two weeks are the same. A successful specialist will know how to manage a high-volume workload and how to compensate for low-volume workloads. Understanding their own working style and habits helps specialists provide team members with accurate estimates for task completion. A specialist is doing well with time management if they are: 

Goals:

• Task Acceptance Rate: 95%

• Timeliness of Execution: 100%

• CSAT scores > 4.2 for their pod

• NSM Attainment: 100% (for the clients they own)

What You Offer: (for public-facing job posting)

• A fundamental grasp of SEO principles: keyword research, on-page optimization, and link building

• Basic analytical aptitude: ability to analyze website traffic and SEO metrics using tools like Google Analytics

• Strong familiarity with industry tools such as Google Search Console, Google Analytics, SEMRush, Ahrefs, Screaming Frog/crawling tools

• Proven organizational, project, and time management skills

• Genuine enthusiasm for digital marketing, SEO and Content

What We Offer

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